Hello Partner Salary Report 2024

Talking influenceLeave a comment

In an ever-evolving partnership economy, where the dynamics of marketing and media professionals continue to shape the industry, Hello Partner once again delves into the intricacies of salaries within the partnership marketing sector.  This year, our analysis reveals intriguing insights into salary discrepancies across various job roles and sectors within partnership marketing. Affiliate marketing continues…

Media Buying Briefing: How influencer agencies are adapting to TikTok’s SEO incentives

DigidayLeave a comment

Influencers and the agencies that work with them are increasingly focusing their efforts on search content strategies as TikTok recently launched a new monetization program to reward content matching popular searches. But experts warn that brand safety and authenticity could get tarnished if they do not strike the right balance, despite the platform’s popularity. With…