GroupM Partners with Amazon Ads to Elevate Creator Content Amplification

GroupM, in collaboration with influencer marketing agency Goat, has joined forces with Amazon Ads to introduce an exclusive service that will seamlessly integrate creator content into the online shopping experience on the e-commerce giant.  This innovative offering, available only to GroupM’s clients, aims to pioneer creator-driven advertising content directly on Amazon’s platform, according to GroupM’s…

Find The Right TikTok Influencer Marketing Agency [Top 11 Picks]

TikTok has emerged as a social media powerhouse, boasting over 1 billion monthly active users globally. While this platform is flooded with creative content and innovative creators, businesses are keen to tap into this expansive audience. In this bustling ecosystem, the role of a proficient TikTok influencer marketing agency becomes indispensable, providing the essential bridge…