UGC and Female Creators Lead the Way in Influencer Marketing

In the ever-evolving realm of influencer marketing, a significant trend has emerged.  Female creators and user-generated content (UGC) are emerging as dominant forces, shaping the landscape of the Creator Economy, according to recent insights from Collabstr’s 2024 Influencer Marketing Report. Within Collabstr’s extensive data analysis encompassing 35,000 brands and 80,000 influencers, it found female creators…